Company profile
Wayfair Inc. Insider Trading
WEvery SEC Form 4 insider trading filing for Wayfair Inc. (W) since April 2023 — open-market buys and sells by directors and officers, option exercises, and cluster activity, updated as each filing is reported to the SEC. Why 2023?
- Exchange
- NYSE
- Sector
- Retail-Catalog & Mail-Order Houses
- CIK
- 0001616707
- Filings
- 272
- Insiders
- 16
- Last filing
- 2026-08-12
Activity summary
Recent insider activity is bullish. Over the last 30 days, 2 insiders purchased shares. Buying was led by Jung Andrea.
Three year balance
Buy and sell value by quarter, Q4 23 to Q3 26. Wayfair Inc. insiders were net sellers in every quarter shown.
Bars below the rule are sales, above are purchases. Largest quarter on the chart is $108.5M.
90 day insight
Over the last 90 days, Wayfair Inc. insiders bought $0 (20 transactions) and sold $3.5M (3 transactions).
- Most active insider: Gulliver Kate with 9 transactions totaling $1.1M.
- Largest single sale: $2.6M by Shah Niraj on Aug 12, 2026.
- 79% of recent sales were pre-scheduled 10b5-1 trades — typically less informative than open-market activity.
Activity skews bullish — buys outpace sales.
Insider Transactions
Sourced from SEC EDGAR Form 4 filings. Updated hourly.
| Date | Insider | Company | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Aug 12, 2026 | Conine Steven | W | Sale10b5 | 11,248 | $104.69 | $1.18M |
| Aug 12, 2026 | Conine Steven | W | Sale10b5 | 25,249 | $102.89 | $2.60M |
| Aug 12, 2026 | Shah Niraj | W | Sale10b5 | 9,025 | $101.98 | $920K |
| Aug 12, 2026 | Shah Niraj | W | Sale10b5 | 11,524 | $104.68 | $1.21M |
| Aug 12, 2026 | Conine Steven | W | Sale10b5 | 8,724 | $101.98 | $890K |
45 more transactions hidden
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Query this yourself
The same rows, over the API.
curl "https://api.form4api.com/v1/transactions?ticker=W" \
-H "X-Api-Key: $KEY"Top insiders
By total value filed.
Institutional Ownership
Top 13F-HR holders of Wayfair Inc. as of 2026-06-30
Data source: quarterly 13F-HR filings — institutional holders report positions within 45 days of quarter end. Joined with insider activity above — see who's loading up institutionally while insiders are trading. Full 13F-HR API →