// company-profile
Bread Financial Holdings, Inc.
BFH// activity-summary
Recent insider activity is bullish. Over the last 30 days, 8 insiders purchased shares. Buying was led by St Clair Joyce.
// 90-day insight
Over the last 90 days, Bread Financial Holdings, Inc. insiders bought $60K (10 transactions) and sold $875K (1 transaction).
- Most active insider: Andretta Ralph J with 3 transactions totaling $1.3M.
- Largest single sale: $1.1M by Andretta Ralph J on May 29, 2026.
- 75% of recent sales were pre-scheduled 10b5-1 trades — typically less informative than open-market activity.
Activity skews bullish — buys outpace sales.
Institutional Ownership
Top 13F-HR holders of Bread Financial Holdings, Inc. as of 2026-03-31
Data source: SEC Form 13F-HR filings. Joined with insider activity above — see who's loading up institutionally while insiders are trading. Full 13F-HR API →
Insider Transactions
Sourced from SEC EDGAR Form 4 filings. Updated hourly.
| Date | Insider | Company | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Jun 15, 2026 | St Clair Joyce | BFH | Award | 1,638 | — | — |
| Jun 15, 2026 | Gerspach John C | BFH | Award | 1,638 | — | — |
| Jun 15, 2026 | TURNEY SHAREN J | BFH | Award | 1,638 | — | — |
| Jun 15, 2026 | Lakhwara Praniti | BFH | Award | 1,638 | — | — |
| Jun 15, 2026 | Natarajan Rajesh | BFH | Award | 1,638 | — | — |
45 more transactions hidden
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